Sustainability is high on the agenda of most PR and communications professionals. However, few of us have had formal training on how best to communicate sustainability progress, challenges and successes.
Join us to discuss why we need to rethink the way we communicate about sustainability. Themes of the event will include greenwashing, brand sustainability promises, what to do when issues arise and how to bring consumers along for the journey. The session will round off with speakers asked to give their 'Top Tip' when communicating sustainability to their stakeholders.
Moderated by Chris Brown, Founder & Director of ReThink HK, the panel discussion will be followed by audience Q&A.
Sustainability Advisor (formerly Head of Communications Asia Pacific, Lenovo)
Assistant General Manager (Sustainability) at Sino Group
Founder & CEO of Green Queen, Ekowarehouse & Source Green
Founder & Director of ReThink HK and the ReThink Foundation